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News & Analysis » India

RBNL Exclusive Platform For Group's Media Services

August 30, 2010, Monday, 16:50 GMT | 11:50 EST | 21:20 IST | 23:50 SGT

(RTTNews) - Reliance Broadcast Network (RBNL) said it has become an exclusive platform to access the 200 million+ strong consumers base of the Reliance ADA Group.

With RBNL's already existing integrated media solutions capabilities, the true potential of this strong customer base can now be unleashed for brands to reach out and engage with their audiences. The company believes that this new age opportunity will change the media landscape in the country.

"For marketers meeting with the challenge to engage time pressed and low attentive audiences, the need for integrated media solutions is a business reality," Tarun Katial, CEO, Reliance Broadcast Network said.

"Our incomparable reach and multiple relevant touch points promise to attract advertisers and media houses who stand to gain significantly from our humongous network, all at one single touch point," he added.